Social Media Optimization

This is a quick hit on the best social media sites we like to use here at SEO San Diego CA. While there are dozens of useful social media sites out there, there are only so many hours in the day to target each market effectively. Here are our favorite 8 social media sites, in order of most importance:

1. Facebook - is a fantastic way to drive business to your website via connections with the friends and colleagues you already have. When used correctly, sending a monthly mailer or email newsletter is no longer necessary.

Another quick hit: How does social media play into search engine rankings? The jury is still out on this one, in truth. Matt Cutts, of Google, seemed to “nod” in agreement that social media will become more important than inbound links in the future as it is a more reliable way of tracking how many people truly enjoy visiting a particular site. It’s also a natural form of popularity. I think with Social Media, what’s more important than rankings is the fact that you gain traffic naturally and it’s traffic that at least knows somebody that you know.